Maya Angelou "Diversity"Mural and fundraising event
I created a community service initiative for the Hazleton Integration Project—a community-based effort founded by Chicago Cubs Manager and Hazleton native Joe Maddon. This first component was a diversity mural (the first mural completed at the center). After several pictorial proposals, we chose to interpret this Maya Angelou quote because it represents the center's mission. Their after school students assisted with the installation; they were also responsible for designing their own butterfly/flower icon for the mural. The second component was a poster fundraiser; in order for that to occur, we needed to secure the quote's licensing rights, and I contacted the Maya Angelou Foundation to help HIP coordinate a licensing agreement for a limited poster run— (50) giclees and (200) regular prints—all proceeds benefiting the center. The third component was the poster launch at their winter fundraiser; Joe Maddon and Joe Namath signed the first print, which was auctioned off that evening (for $1200). The final component was the mural dedication, Joe Maddon signed and dedicated the mural at his annual "Thanksmas" event. I also gifted my original sketch of the mural concept that afternoon.
I created a community service initiative for the Hazleton Integration Project—a community-based effort founded by Chicago Cubs Manager and Hazleton native Joe Maddon. This first component was a diversity mural (the first mural completed at the center). After several pictorial proposals, we chose to interpret this Maya Angelou quote because it represents the center's mission. Their after school students assisted with the installation; they were also responsible for designing their own butterfly/flower icon for the mural. The second component was a poster fundraiser; in order for that to occur, we needed to secure the quote's licensing rights, and I contacted the Maya Angelou Foundation to help HIP coordinate a licensing agreement for a limited poster run— (50) giclees and (200) regular prints—all proceeds benefiting the center. The third component was the poster launch at their winter fundraiser; Joe Maddon and Joe Namath signed the first print, which was auctioned off that evening (for $1200). The final component was the mural dedication, Joe Maddon signed and dedicated the mural at his annual "Thanksmas" event. I also gifted my original sketch of the mural concept that afternoon.
